A little bit about me
✨ Empathy. Data. Design. I weave these threads into meaningful experiences. I believe design should empower users and make their lives simpler and more efficient.
🚀 8+ years navigating high-value projects for Fortune 500 titans like Google, Emirates & ExxonMobil, I translate insights into solutions.
🔍 SEASONED RESEARCHER:
✦ Led $700k+ CX & Mystery Shopping programs, uncovering actionable insights in data mountains to improve customer experience and employee efficiency.
✦ Championed client-centricity, transforming brand audits into impactful CX journeys.
✦ Co-managed a $3M+ global brand health study across 73 markets, deciphering perception & loyalty.
👩🎨 UX DESIGNER WITH IMPACT:
✦ LanguifyAI: Enhanced user experience through UI redesigns & heuristics analysis by simplified navigation, especially ensuring accessibility for non-native speakers.
✦ DesignedbyYou website: Led the creation of a resource hub tailor-made for busy professionals, conceptualizing the entire journey from user interviews to a high-fidelity prototype.
🥾 OUTSIDE OF WORK:
My life takes on the colors of exploration. I'm a seeker of new tastes in restaurants, a sun-soaker at the beach, and an intrepid trekker through jungle paths. Life is an open book, and each adventure adds a new, exciting chapter.
🤝 COLLABORATIONS:
I thrive on projects that delve deep into user needs and weave them into delightful experiences. Let's connect and craft something extraordinary together!
EXPERIENCE
Apr-Sep 2023
Dec 2018-2021
Mar-May 2023
Sep-Oct 2023
Aug 2016 - Jul 2018
Jul 2014 - Aug 2016
Feb 2024-Present
UX Designer
HumaneUX, Online
Freelancer
Client: Rung Thong Mo Farm & Bistro
UX Designer
LanguifyAI, India
Remote Internship
Improved user experience and UI design for LanguifyAI website.
UI/UX Designer
Springboard, US
Course projects
1. DesignedbyYou Website:
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Made tailored design resources more convenient and accessible for busy professionals.
2. GalleryPal Mobile App:
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Improved art gallery visitors' experience with quick and engaging artwork information on the spot.
UI Designer
BrainStation, US
Course Project
LBM Bakery Mobile App
-
Saved customers' time by designing an app that allows them to order and pay for their food in advance.
Research Manager
Ipsos, Singapore
Key clients: ExxonMobil, DBS
Led cross-cultural teams to identify key insights that help clients improve their products and services.
Research Project Manager
Key clients: Google, Emirates, Brown Forman
Managed complex research projects for Fortune 500 clients.
Research Assistant
Kantar TNS, Australia
Kantar TNS, Australia
Key clients: Google, Emirates
Executed a global research program across 73 markets.
EDUCATION
UX DESIGN CERTIFICATE
Springboard School
US
Springboard School
Online, US
Apr-Nov 2023
MASTER OF PROJECT MANAGEMENT
University of Wollongong
Australia
University of Wollongong
Sydney, Australia
2013-2014
BACHELOR OF COMMERCE
RMIT University
Vietnam
RMIT University
HCMC, Vietnam
2008-2010
UI DESIGN CERTIFICATE
BrainStation School
US
BrainStation School
Online, US
Mar-May 2023
MASTER OF MARKETING
University of Technology Sydney
Australia
University of Technology Sydney
Sydney, Australia
2012-2013