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GalleryPal

A mobile app helps improve art gallery visitors' experience with quick and engaging artwork information while viewing at the art gallery/museum.

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Overview

GalleryPal is a mobile app that provides quick and engaging information about artworks in art galleries or museums. The app will provide key highlights about each artwork, including its history, context, and meaning. The goal is to help users fill in the gaps in their art knowledge so that they can better appreciate and understand the artworks they are viewing. 

Specializes in

UI/UX Design l Mobile App l Art Gallery l Museum l Modified GV Design Sprint

Role

Sole UI/UX Designer

Duration

5 days

Tools

Figma

The Problem

Visitors, while viewing artworks at the art gallery/museum, experience these pain points:

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Lack of information provided for the artworks at the art gallery/museum

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Overwhelming or inaccessible external resources

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A desire for more interactive experiences

The Solution

 A mobile app provides:

  • Scanner of a QR code for each artwork

  • Key highlights of the artwork (fun facts, artist talks, and background information)

The Process

1

2

DEFINE

3

IDEATE

4

PROTOTYPE

5

TEST

EMPATHIZE

Empathize

Research findings and user persona are provided in the brief as follows:

Research Highlights

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Claire

​I may do little research before my visit, but I always find a work of art that catches my eye that I didn't read about beforehand.

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Nick

​I'll do a quick Google search for a painting on my phone while at the museum..but I usually find long articles that are super overwhelming.

I feel like I'm missing out on the full experience by not knowing any background information or context.

Claire

I'd love to know more about their process and technique.

Dana

I don't know anything about the artist, or what their intentions were in creating the work.

Jane

I often wonder - what would the artist tell me about this piece if they had a minute to talk to me?

Liza

I feel like I'm missing out on the full experience by not knowing any background info or context.

Anna

I don't know anything about the artist, or what their intentions were in creating the work.

Jane

I'd love to know more about their process and technique.

Dana

I often wonder what would the artist tell me about this me if they had a minute to talk to me?

Liza

Define

User Persona

User Persona

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End-to-End UX Map

Below is an end-to-end user experience map for art gallery and museum visitors looking for additional information about the artworks.

UX Map

Ideate

Crazy 8s

I quickly sketched 8 ideas to explore the best option for a mobile-friendly artwork information page.

Option 6 was selected because it clearly communicates which artwork the user is reading about and has a simple and easy-to-navigate layout.

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1

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5

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2

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3

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6

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7

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4

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8

Storyboard

Once the best sketch was selected, I developed a storyboard of the user experience map above, as follows:

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Hi-Fidelity Prototype

Below is the hi-fi prototype of the GalleryPal mobile app:

Usability Test

Goal:

  • Conducted remote usability tests with 3 participants who had visited an art gallery/museum in the past 6 months

  • To get feedback that helped improve user flows and identify any usability issues.

 

Findings:

100%

Task Success Rate

100%

found the app easy to navigate.

2 out of 3

found the app helpful for obtaining quick info about artworks.

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Next Steps

  1. Enrich the app's user experience by incorporating interactive features that foster engagement.

  2. Conduct an accessibility audit to ensure the mobile app complies with industry standards and guidelines for accessibility, catering to the needs of disabled users.

  3. Perform usability testing on the fully developed prototype to pinpoint and rectify any usability issues, guaranteeing a seamless and intuitive user experience.

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